Displaying 1 of 1 2010 Author: Osterwalder, Alexander. Title: Business model generation : a handbook for visionaries, game changers, and challengers / written by Alexander Osterwalder and Yves Pigneur ; design, Alan Smith ; editor and contributing co-author, Tim Clark ; production, Patrick van der Pijl ; co-created by an amazing crowd of 470 practitioners from 45 countries. Call Number: 658.4012 O 2010 Publisher, Date: Hoboken, NJ : Wiley, [2010] ©2010 Description: 278 pages : illustrations (some color) ; 19 x 25 cm Summary: Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models. Subjects: Business planning. New business enterprises. Strategic planning. Other Author: Pigneur, Yves. Clark, Tim, 1956- Notes: Includes bibliographical references (p. 276). Contents: 1: Canvas -- Definition of a business model -- The 9 building blocks -- The business model canvas -- 2: Patterns -- Unbundling business models -- The long tail -- Multi-sided platforms -- FREE as a business model -- Open business models -- 3: Design -- Customer insights -- Ideation -- Visual thinking -- Prototyping -- Storytelling -- Scenarios -- 4: Strategy -- Business model environment -- Evaluating business models -- Business model perspective on blue ocean strategy -- Managing multiple business models -- 5: Process -- Business model design process. ISBN: 9780470876411 (pbk. : alk. paper) 0470876417 9788126533671 System Availability: 2 # System items in: 0 Current Holds: 2 Place Hold Add to My List Expand All | Collapse All Availability Suggestions and more Author Notes Large Cover Image Summary Librarian's View Displaying 1 of 1
